«Σίγου εκδόσε σας χέριγραμα κεία και ακείων των τηρία περγή σκιάστε ίτελές εντο πίνα τελικά με υψηλής και αποι ελέγχου ελιδα συλλογή και εντα, γράδοτικά βιβάλυνατις.»
MARIA PAPADIMITRIOU
ZEUS+DIONE CEO
OPUS implemented a strong social media strategy for the Bowmore global channels. To move away from just repurposing campaign imagery, OPUS have worked with a series of content crea- tors and influencersto produce a bank of content ranging from lifestyle imagery to abstract inter- pretations to evolve the channels and create a movement around the hashtag
We were tasked with running the Bowmore global social media accounts on an ongoing basis. The key objective was to become industry leaders in innovative and unexpected content to generate engagement, growth and brand awareness. The challenge? A strategy that would appeal to brand new, exciting audiences but not alienate existing consumers and traditional whisky lovers.
OPUS implemented a strong social media strategy for the Bowmore global channels. To move away from just repurposing campaign imagery, OPUS have worked with a series of content crea- tors and influencersto produce a bank of content ranging from lifestyle imagery to abstract inter- pretations to evolve the channels and create a movement around the hashtag
